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Articles/Publications

The Silver Lining: Recession and Law Firm Profitability

The economic downturn has affected almost all areas of British industry, and law firm profitability is no exception. The majority of larger firms, with sufficient financial capital and diversity of practice, will more than likely weather the storm. However, many …

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First Impressions: Prospects and Marketing for Law Firms

When it comes to turning prospects into clients, and one-off visitors into loyal customers, first impressions can be of crucial importance. Download First Impressions: Prospects and Marketing for Law Firms as a pdf document Eight Easy Marketing Ideas for Law Firms Marketing …

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Happy Clients: Marketing a Law Firm and Client Retention

Most lawyers value their work by their technical ability in representing their clients, and this is only to be expected in any profession with such high standards of technical competency. However, what many forget is that clients are often unable …

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